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Massive corporations invest billions in advertising to limit individual expression by categorizing us into ambiguous classifications. This reduces us to nothing more than branded livestock. A form of cultural disruption involves breaking free from the mundane and unremarkable patterns of daily life. Rather than being a voiceless billboard, let your clothing be a form of self-expression that empowers and amplifies your voice. At Aware, we refer to this approach as “social activism”. Join the movement.